Bastion Films has been rebranded as Bastion Make, reflecting its newly expanded production capabilities, including an in-house production studio with over 30 on-site craft specialists providing clients with cost-effective 360-degree content and campaign delivery by a single team.
The creation of Bastion Make further reinforces Bastion’s new global agency model – one company with many services, deep expertise in each and broad thinking across the entire communications spectrum, providing clients with an simplified “one-stop shop”.
In-house craft experts with deep expertise in motion, digital, studio and print work in tandem across all production disciplines to deliver an integrated end-to-end campaign and content delivery for Bastion and clients direct. The upgraded studio allows all editing, grading and VFX to be done in-house in Bastion Make’s post-house, creating efficiencies for clients.
The in-house team includes two editors/shooters, two digital producers, a supervising producer, digital EP, print producer, finished artist, animators, production company producers, traditional agency producers and animation producers.
To further bolster the new 360 model, Bastion Make also announced the senior appointment of Galadriel Roussos as Executive Producer, Sydney. A seasoned EP, Roussos brings deep expertise gained over more than 20 years of experience in broadcast, networks and events, including four years with Foxtel.
As part of the national model rollout, Bastion Make has also assembled a team in Melbourne, with EP – Kaelene Morton in the lead, Editor – Dave Wade and Producer – Ravenna Bouckaert, gaining access to production and post studios. centralized and expert craftsmen to deliver 360 campaigns for Melbourne-based clients.
Jacqueline Archer, Managing Director of Bastion, says, “The team is now large enough to run 360 campaign solutions in-house, while maintaining the fluidity and agility needed to continue operating as a delivery group. collaborative.
“Best in class and quality execution are at the heart of what we do. Because our experts are in-house, we can easily deliver integrated solutions that are insight-driven, impactful and cost-effective. Customers n They don’t need to talk to ten different departments, they talk about it, whatever their content and production needs.
Jack Watts, Bastion Group CEO, said: “Of the wide range of services we provide to our clients, content production in all its forms is the one thing every client responds to by saying they need it. more, and delivered in a faster and better model. . This has driven our significant investment in human resources and physical and digital infrastructure to rapidly expand our capabilities. We now have a team of 30 Makers – producers, directors, artists, designers, post-producers, editors and many more who are focused on producing stunning work for our clients, efficiently and effectively.
With the new name, National 360 degree model with increased capabilities and strengthened production facilities, Bastion Make is currently expanding into the other Bastion markets of New Zealand and the United States.