Xappie started out as an entertainment app that provides infotainment, in addition to hosting a streaming platform that operates on a pay-per-view basis. Uday says, “Sanjeev Reddy and I started this portal, but Vijay and Krishna joined me when we decided to take the next step. I was vice president of a computer company, but that’s something that interests me more. The app is currently live in seven countries, and when I did some research I realized that the natural next step would be to get into film production, especially because there’s such a demand for content. regional.
While theatrical content is now front and center at Xappie Studios, the trio are focusing on stories that do well digitally. “We have bigger plans for 2024, but at the moment we have a movie called Jagame Maya which will start airing soon. We also have a movie called Patang, apart from two still titled projects currently in production,” Uday shares. Vijay adds, “We have been in contact with various writers throughout the pandemic. We just want to give the public good cinema.