Acomedian and comedian Kenan thompson focuses on empowering creatives in the entertainment space to appropriate their art through the launch of a new production company, Variety reported.
The company, called Artists for Artists, was designed to help creators in the content development process. AFA, which he co-founded with John Ryan Jr., align artists and brands with global distribution platforms and ensure creatives retain the rights to the projects they develop. Thompson and Ryan’s company will also serve as an incubator for creators to produce a range of projects in different mediums.
the Saturday Night Live The actor says his own experiences navigating the business world of the entertainment world inspired him to create Artists for Artists. âAll artists looking to start a business, come see us. John and I are excited to grow businesses with talent that are OWNED AND MANAGED by talent, âhe shared in a statement, according to the outlet. âWe’ve all been involved in projects that we as artists wish we had more of, so we knew it was time to start a business that reflects that. “
Ryan added that he was amazed at the lack of ownership among talent in Hollywood and is hopeful the AFA will be instrumental in resolving the issue. âKenan and I have been friends for almost two decades, and it was time to create the change we wanted to see in the industry,â he said. âWe believe that talent and brands should be controlled by talent and the brand itself. With AFA, our film, television and live entertainment artists have the creative freedom to own their own content and commerce to release to market. One of the projects scheduled for release under the AFA is Mike Tyson: The Undisputed Truth, Part 2.
Several black actors have started their own production companies. Actor Yahya Abdul-Mateen II created a production imprint dubbed House Eleven10 to highlight various narratives.
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