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Production house to produce NBL, WNBL


There’s No Stopping For Live Sport, Entertainment Program And Sports Documentary Director JAM-TV. The Eddie McGuire-controlled company has just announced its latest major piece.

The production house secured contracts from the NBL and WNBL to produce the season’s game coverage for the basketball leagues.

JAM TV’s domed slate includes Millionaire Hot Seat Sunday Football Show and Footy Ranked thanks to a growing list of sports documentaries, including the recent show me the money, Fearless: The Inside Story of the AFLW and recently announced Danielle Laidley doctor.

In the new basketball announcement, JAM TV said it was the first time both competitions will be produced by a single production company.

It adds basketball to JAM TV’s rapidly growing list of live sports productions, which includes AFLW, VFL, SANFL, WAFL, golf, cycling and more.

Cos Cardon, CEO of JAM TV, said, “We’ve always dreamed of getting involved in basketball, and we’re excited to be a part of where it’s headed. Our production teams are excited to bring their creative talent, passion for storytelling, and livestream production expertise to both the NBL and WNBL.

“The world rankings of elite level men’s and women’s competition here in Australia are incredibly exciting for fans of basketball and sports. We look forward to adding to that story and taking the sport to the next level for everyone.” fans on various platforms, in conjunction with the NBL, WNBL and their broadcast and streaming partners.

NBL sales manager Brad Joyner said: “We are experiencing unprecedented levels of interest in the LNB. Our average TV audience is up 12%, we are engaging with more people than ever before through mainstream media with growth of 8.2%, and we have reached a total of 225.7 million people through our international reach. We are extremely excited to partner with JAM TV for the production of our games and other shows, and believe our fans will greatly benefit from an enhanced viewing experience and a world-class level of basketball broadcasting. JAM TV is a leading television producer in Australia and has great expertise in sports broadcasting. This partnership is a big win for our fans and our partners.

Christy Collier Hillhead of the WNBL, said: “We are excited to be working with JAM TV over the upcoming WNBL seasons. They understand basketball, and specifically women’s basketball, and are committed to working with us to produce engaging, high-quality programming and broader content. We are excited to see where this new partnership and opportunity can take the WNBL.

The NBL season begins October 1, 2022 and will air on 10 Peach, 10HD and ESPN.

The WNBL season begins November 3, 2022 and will air on ESPN and stream on 9NOW.